Ray McIlroy
Ray specializes in bridging the gap between corporate and consumer communications strategies, often within a single mandate. Combining fundamental PR skills with emerging trends and all aspects of the marketing mix, he seeks out the most effective solutions for his clients without being limited by sector-specific channels. With a passion for mentorship, he continuously looks […]
Maxine Bullock
Maxine is an accomplished media relations expert known for crafting compelling thought leadership initiatives and leading award-winning campaigns. She leverages her strategic “no nonsense” approach and big-picture mindset to provide informed insights to her clients, helping blue-chip companies to local non-profit organizations achieve communications success. Maxine has extensive experience leading integrated communications programs, providing media […]
Samantha Martin
Samantha has carved a niche expertise for herself in real estate and land development communications that meets at the intersectionality of strategic communications and media relations, community engagement, public affairs, and event planning – while working in both the public and private sectors. Spanning more than a decade, Samantha’s experience enables her to support clients in […]
Madison Hawkins
Madison leads strategic and results-driven communications campaigns on client accounts as head of our technology practice group. Madison’s clients benefit from her expertise in strategic planning, media relations, influencer relations, thought leadership and her solutions-oriented mindset. Her understanding of the ever-changing media landscape and experience with B2B and B2C tech communications allow her to act […]
Kyra Rolfe
Kyra is a communications professional known for her creativity, strategic thinking, and passion for storytelling. Her experience spans public relations, corporate communications, and brand development, with a focus on building meaningful connections and driving impact through clear, compelling messaging. She began her career at a Toronto-based public relations agency specializing in tourism, where she managed […]
Keera Hart
With experience in finance and public relations, and expertise in proactive media outreach and content development, Keera’s clients benefit from her diverse approach to financial and corporate communications. She began her career in Toronto at a boutique financial communications firm where she developed and executed campaigns and strategies for clients across sectors, including asset management […]
Jennifer Farr
Jen utilizes her strengths in client management and communications strategy development and execution to provide counsel for both business-to-business (B2B) and business-to-consumer (B2C) industries including HR, technology, real estate, energy, oil & gas, supply chain and e-commerce sectors. Jen also provides critical leadership and strategic counsel on both external and internal change management and crisis […]
Jackie Marson
Jackie is a marketing and public relations professional with a passion for storytelling and creating meaningful impact through strategic communications. She brings experience working with clients across both the non-profit and private sectors, consistently delivering creative, results-driven solutions that enhance brand visibility and support business growth. Before joining us, Jackie worked at a boutique agency, […]
Erin O’Driscoll
Erin is an accomplished public relations professional with nearly a decade of experience driving strategic, high-impact campaigns for leading brands across the CPG, lifestyle, hospitality, and non-profit sectors. Known for her strong project management and integrated communications approach, Erin blends creativity and strategy to craft compelling narratives that authentically capture each client’s voice and inspire […]
Emily Ellis
Emily utilizes her passion for writing, media and PR to support her team with media relations, content creation, reputation management and investor relations across her various finance, human capital and technology clients. Emily continues to build and manage strong relationships with clients, while providing strategic insights and holding the pen on an assortment of day-to-day […]