With more than 30 years of experience, Doug Anderson is a seasoned researcher on public affairs and public policy issues. Whether on behalf of the public, private, and non-profit sectors, or non-governmental organizations, or the academic community, Doug has designed and conducted qualitative and quantitative studies on most major policy issues. Doug helps clients clearly understand the public or stakeholder environments they face and ensures that research programs are designed, executed and leveraged to maximum strategic benefit. He is an expert at applying advanced analytics to uncover valuable and actionable insights.
Conducting several dozen studies each year, Doug’s work covers a wide array of issues including health, natural resources, energy, the environment, transportation, travel and tourism, international trade, service satisfaction and employee engagement.
Doug holds a Bachelor of Arts in Political Science from Carleton University. He is an active member of the Canadian Research Insights Council (CRIC), the American Association of Public Opinion Research (AAPOR) and ESOMAR, and is a Certified Analytics and Insights Professional (CAIP); the industry’s designation recognizing a high level of knowledge and capability in marketing research theory and practice and adherence to rigorous ethical standards.
He has participated on numerous industry panels and forums and has often appeared in news media commenting on research findings and trends in Canadian public opinion. Currently, Doug serves as the Chair of Algonquin College’s Marketing Research and Analysis Program Advisory Committee.