Careers

Position summary

Our principals play a vital role in leading our client teams and ensuring high-value, excellent client service. This position focuses primarily on business development and the management our Digital Strategy & Creative Services team. This position will report directly to the Digital Lead with responsibilities including but not exclusive to the following:

Business development

• Responsible for developing and executing a business development strategy to raise Earnscliffe’s digital service profile publicly, aligned with respective service offering and expertise.
• Determine market opportunities and develop strategies in support of digital and creative service sales.
• Coordinate and develop pitch materials and proposals in support of digital services and creative design sales opportunities.
• Identify and pursue opportunities to expand the scope of service offerings within existing client accounts.
• Meet annual business development and sales targets.

Client service and team management

• Responsible for the strategy, oversight, and execution of multi-channel paid digital campaign, content planning and digital auditing services for an array of clients in the public, private and not-for-profit space.
• Experience developing digital strategy, channel plans and audience targeting strategies across paid and owned channels to support and make appropriate recommendations for client campaigns.
• Understanding of paid advertising tools within Facebook/Instagram, LinkedIn, YouTube/Google, Twitter and other social media channels, programmatic digital advertising, traditional ad buying and analytics tools.
• Management of the digital strategy team including mentorship, ensuring roles and responsibilities are fulfilled, a high level of client servicing is provided, as well as an efficient use of project time and scope according to budget.
• Responsible for developing creative strategy, reviewing and providing input into advertising content and overarching direction in connection to digital placements.
• Demonstrate a commitment to continued learning and upskilling on digital marketing trends, best practices, and platforms.
• Contribute an informed perspective within the client team and to the client, as needed.
• Accountable for the oversight of the client accounts, including invoicing, managed revenue splits, sales credits, etc.

Earnscliffe values and expectations

• Uphold the vision and values of the organization of Excellence, Integrity, Trust, Team, and Inclusion, along with justice, equity, diversity and inclusion principles.
• Maintain professional level consultation with all levels of team members and external clients and third-party vendors.
• Review all materials to ensure accuracy and quality prior to distribution.
• Undertake responsibilities and assignments in a timely manner.
• Ensure timely responses to team member and client requests.
• Manage expectations within your client team and proactively communicate deviations from commitments.
• Contribute to internal initiatives in support of the management of the business and team process development.
• Meet performance standards as defined by the performance management program, ensuring consistently meeting or exceeding targets established.

Qualifications

• Minimum post-secondary degree/ diploma preferred
• Minimum 8 years’ experience working in a similar role or within a professional services consulting firm preferrable within digital communications, marketing, creative strategy.
• Demonstrated experience effectively leading multiple projects/files, including the ability to prioritize and negotiate when presented with conflicting demands.
• Experienced at building and fostering high performance teams.
• Demonstrated ability to successfully undertake business development activities in pursuit of developing a book of business.
• Exceptional verbal and written communications, comfortable with presenting concepts to a diverse audience across the organization.
• Ability to identify and respond appropriately understanding various parties and stakeholders involved in decision making processes with the ability to anticipate reactions and recommend solutions.
• Demonstrated ability to build strong relationships with peers, direct reports, internal and external stakeholders, including media vendors
• Proficiency with CRM systems or Salesforce and Microsoft Office including Word, Excel, Outlook, Teams, Power Point, etc.
• Excellent problem solving and decision-making abilities to make sound recommendations based on research, analytics and translating data into tangible outcomes and actions.
• Effective time management skills to manage timelines while working under pressure.
• Excellent public speaking, facilitation and/or presentation skills.
• Self motivated with a high level of initiative and exceptional organizational skills.

We believe in equal opportunity in employment practices without discrimination and comply with all laws regarding human rights in the provinces where we operate.