Written by Jennifer Farr
Last week, leaders from across business, government and industry gathered in Regina for the Western Canada Economic Forum (WCEF 2025) – a powerhouse event tackling the region’s biggest economic opportunities and challenges. From investment and trade to energy and reconciliation, the conversations were forward-looking and action-driven.
As a proud sponsor and partner of WCEF 2025, our team was on the ground, connecting with decision-makers and helping amplify key messages. Here are some of the biggest takeaways from this year’s event:
Economic growth starts with collaboration
Western Canada’s economy is diverse, spanning agriculture, natural resources, critical minerals, manufacturing and emerging tech. A recurring theme at WCEF 2025 was the power of collaboration to unlock growth – between provinces, industries and governments alike. Keynote speakers, including Premier Scott Moe and Chris Lane (CEO, Economic Development Regina), emphasized the need for cross-sector partnerships to drive long-term economic resilience.
The future is energy-diverse
Energy security and sustainability took centre stage, with panelists discussing everything from net-zero goals to nuclear power and emissions reduction. Experts from Cenovus Energy, Emissions Reduction Alberta and the Saskatchewan Trade & Export Partnership (STEP) explored how the region can meet rising global demand while balancing environmental commitments. The takeaway? Western Canada is poised to strengthen its position as a global leader in responsible energy innovation.
Economic reconciliation is key to business success
One of the most powerful sessions featured Cadmus Delorme (Founder & CEO, OneHoop; Former Chief, Cowessess First Nation), who addressed economic reconciliation – not just as a responsibility but as a critical economic opportunity. Indigenous leadership and partnerships are essential to shaping a more inclusive and prosperous Western Canada and organizations that prioritize meaningful collaboration will be at the forefront of growth. One standout quote from this session: “Reconciliation comes from the brain; truth comes from the heart.”
Global trade & investment: Western Canada’s time to shine
With shifting global markets, Western Canada’s role in trade and investment is becoming increasingly important. Mark Parsons (Vice President & Chief Economist, ATB Financial) and Rebekah Young (Vice President & Head of Inclusion and Resilience Economics, Scotiabank) highlighted how the region can attract foreign investment and expand its reach into key markets, particularly in Asia and the U.S. The message was clear – Western Canada has a competitive edge, but leveraging it requires proactive trade policies and a strong business ecosystem.
Looking ahead
WCEF 2025 reinforced what we already knew to be true – Western Canada has enormous potential. The challenge now is turning these discussions into action.
At Earnscliffe / K&P, we’re proud to be part of these critical conversations, helping organizations navigate change, tell their stories and build lasting partnerships. If you’re looking to elevate your presence in Western Canada’s evolving business landscape, let’s connect.
